Rebranding

All brands need to evolve from time to time —refreshing their identity to stay relevant in today’s market. With thoughtful updates to the logotype, graphics, and packaging, the brand’s values to life and connect with consumers.

Lafe’s

Created a fresh brand identity with a clean, minimal aesthetic. Delivered a full brand guide—including an updated logo, cohesive color system, dielines, and art direction—to ensure consistency across all touchpoints.

BEFORE

AFTER

Durafresh

Modernized the brand with updates to the logo, color palette, icons, and imagery

BEFORE

AFTER

Earthly Delight

Updated the brand identity with a maximal, eclectic aesthetic. Delivered a mini brand guide—including an updated logo, cohesive color system, iconography, dielines, and art direction. Built a new website: earthlydelight.co

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Logo and Brand Development

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Amazon